We have seen a wonderful response to our products, and I feel the derivative is from the genuine passion we have for what we do! Within our company we have created a culture of passion, love for our team members who we view as family, respect and compassion for our customers and their feedback (good or bad), and a hardcore belief in creating a solid product that users can count on, whether they’re running an ultramarathon, or traveling to Greece.    I’m often asked if I plan to take our production overseas. What I have discovered is that manufacturing locally is rewarding, and cost effective, in more ways than one. To begin with, creating a culture locally, of individuals who are talented and who believe in your product, is invaluable. If you’re starting a company, and are interested in more info of manufacturing locally, feel free to me for details    Here are a few things lead me to my path of the development of SPIbelt: - 1996-2001 Co-owner of Socket, a NYC based company that developed backend solutions to businesses that maintain large online databases. For example, for Smith Barney we developed a user-friendly platform, from scratch, for investors to access account information. - 2001 Launched the interactive division the NYC based advertising agency, The Lord Group, the joint venture between Dentsu Inc. and Young & Rubicam Inc. - 2002 – 2007 I became a personal trainer, a career move spawned by living in NYC during and post September 2001. - Fall 2006-2007 – Development of SPIbelt™, and patent filed February 2007.    A few photos to share - My grandad, Volma Overton Sr., an Austin legend, and my inspiration The Struggle continues Click on images to enlarge! Click for Video of Volma Overton Elementary Dedication Granddad with my Suzuki My Favorite Things: Interview with Ingrid Vanderbilt for 'On the Road with iV' ClubENetwork.com Femme Founder Photo Shoot Click on image for article Launch party for "On the Road with iV" at Estilo, 2nd Street, Austin, TX. That's iV on the left! Supportive Friends. Loidian, photographed, is one of NYC's top fashionistas I Love dancing with my SPIbelt I Love NYC. I started my first business in NYC in 1996. Anything goes in NYC, including dolphin riding Superbike World Championship, representing SPIbelt, Utah 2008 I Love bikes, big and small I do like facing my fears. I've always been terrified of sharks, and got to meet them through a cage off the North Shore of Oahu, Winter 2007 Favorite SPIbelt Moments: Meeting SPIbelt fans who've owned their belt for over a year! A March 2007 Model spotted on March 2008 Another SPIbelt fan spotted November 2008, wearing one our very first belts, made February 2007 Kids of SPIbelt